HEALTHY LIVING RESULTS

More and more consumers are realizing the need to evolve with the times to get green smart. Growing organic produce is the ultimate starting point for such environmentally friendly projects, thus the increase in the popularity of organic beverages.

Organic coffee beans derive from coffee trees grown under an awning of taller growing trees and plants, usually banana trees. These natural tree awnings are the perfect shield allowing just enough sunlight and rain to seep through. 50% shade is ideal for the slow growing conditions sought. The falling plant leaves serve as a natural compost and mulch layer at the bottom of the coffee plants to retain moisture and top quality soil profile. No synthetic pesticides may be used on organically certified products.

Coffee beans firmly occupy the second spot just after oil in terms of world trade.Although seemingly unimportant to the average person, this little seed has a market capacity of an estimated Seventy Billion American Dollars. Trade organizations fixed minimum prices on the beans as pricing in the past had been hit hardest by price fluctuation caused by market conditions. Minimum price fixing could not have come at a better time as coffee farmers and traders will not suffer the impact of worldwide recession.

When ready for harvesting, seeds are carefully picked from the coffee trees as a tree produces a mere 2.20 pounds of coffee beans per year. The beans are soaked in water until no pulp is present around the seeds. The seeds are then dried in the sun and weighed. After the weighing, the seeds are prepared for their long journey across the world to various coffee drinking countries. The seeds are sacked and re-weighed where it’s then stored in special organic produce store rooms and safe guarded until auction and final shipment is done.

A downside to organic produce is the scarcity of the products. Organic foods have a tendency to be associated with higher prices to consumers due to the products’ steeper pricing in relation to conventional products. Prices are higher due to various direct and indirect influences such as low yields, higher labor requirements, business start-up financing and additional land needs.

Communities gain major economic advantages from organic coffee bean farming projects as they are introduced to the international marketplace. The farmers individually also enjoy recognition for their hard labor and efforts in their attempt to supply top quality produce while complying with strenuous international quality control guidelines laid down by independent organic organizations, Fair Trade and KNCU.

Farmers of organic coffee beans and their nations make a commitment to changing their lives for the better by taking positive actions in countries often labeled as third world. By participating in farming of organic coffee beans, these farmers are helping to build up their communities, establish better health care and education opportunities as well as creating brighter economic futures.

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